By : Asher Wenrich | October 8, 2020 |

Faye Releases Conversica Integration for SugarCRM – October 08, 2020


Faye Business Systems Group, a global technology company, and SugarCRM’s Global Reseller of the Year for 2020, has announced the availability of their Conversica Integration for Sugar. Integrating Conversica with SugarCRM enables users with a virtual assistant’s capabilities to enrich CRM data for leads, contacts, and more.

With the SugarCRM integration for Conversica, sales teams are empowered with an Intelligent Virtual Assistant to find sales-ready leads faster in the buyer’s journey by taking advantage of the seamless exchange of information.

Features and Benefits of the Conversica Integration for Sugar include:

  • Monitor the Conversica assistant’s performance from within Sugar
  • Handover leads to Conversica for processing
  • Display Conversica fields under leads and contacts in Sugar
  • Display Conversica conversations history in Sugar
  • Transfer Conversica conversations to a contact in Sugar once a lead is converted
  • Display Conversica Dashboards in Sugar

To learn more about the Conversica Integration for Sugar, visit

About Faye Business Systems Group

FayeBSG is a global technology company that helps companies grow by successfully deploying, customizing, building, and managing industry leading customer experience, CRM, and ERP software platforms to meet evolving business needs. As a SugarCRM Elite partner and awarded the 2020 SugarCRM Global Reseller of the Year, FayeBSG is also a leading partner with Sage, Zendesk, Salesforce, and Hubspot as well as an innovative provider of custom software solutions.

FayeBSG is known for their SugarCRM integrations with Sage 100, QuickBooks, NetSuite, Acumatica, Intacct, Constant Contact, Authorize.Net, Hubspot, Ring Central, Box, Jira, Ytel, and more. Services include project management, software implementations, consulting, training, custom development, and support.

Specializing in software implementations for various industries, FayeBSG has customized successful CRM and ERP platforms for a variety of mid-market and enterprise businesses.

Original press release can be found, here.