New release introduces workflow triggers, bulk processing, and advanced usage controls, enabling organizations to turn AI insights into automated business actions.

Calabasas, CA | February 10, 2026 — Faye, a global leader in software strategy, deployment, integration, and ongoing management, today announced the launch of Faye Agent Builder (FAB) 2.0 for SugarCRM. This significant upgrade evolves the product from an insight-generation tool into a powerful automation engine, allowing users to bridge the gap between AI-generated intelligence and tangible CRM workflows. 

Building on the success of the initial FAB release—which allowed users to utilize pre-built agents as well as build custom AI Agents using their preferred LLMs—FAB 2.0 introduces technical enhancements designed for scale and operational efficiency. 

Key New Features in FAB 2.0: 

  • Workflow-Triggered Process Definitions: Users can now trigger SugarCRM Process Definitions (BPM) directly from FAB responses. By setting up start events based on AI output, organizations can automate record updates or task creations. For instance, an “Account Pulse Check” agent detecting negative sentiment can automatically trigger a workflow to update an Account Health field and assign an urgent follow-up task to a sales representative. 
  • Bulk “Ask FAB!” Processing: To support high-volume environments, FAB 2.0 enables users to run AI templates on multiple records simultaneously from list views. This allows for rapid enrichment of new leads or bulk analysis of opportunities, significantly reducing the manual effort required for data processing. 
  • FAB Request Progress Tracker: A new, real-time progress indicator in the top navigation bar provides transparency for background tasks. Users can monitor, filter, and track the status of all AI requests—Running, Completed, or Errored—ensuring seamless management of long-running bulk processes. 
  • Usage Monitoring & Governance: Administrators can set spending limits and track usage statistics, providing necessary guardrails for enterprise AI deployments. 

“With FAB 2.0, we are moving beyond simple AI assistance to true AI-driven orchestration,” said Jason Green, President and Chief AI Strategy Officer of Faye. “By integrating AI agents directly into SugarCRM’s process definitions and allowing for bulk execution, we’re enabling our clients to automate complex decision-making at scale. It’s not just about getting an answer from an AI; it’s about what the CRM does with that answer automatically.” 

FAB 2.0 for SugarCRM is available immediately. For more information on how to build, deploy, and automate AI agents within your CRM, visit https://fayedigital.com/software/fab-for-sugar/. 

About Faye 

Faye is a global leader in software strategy, deployment, integrations, and ongoing management for mid-market to enterprise organizations. A ten-time Inc. 5000 award winner, Faye is a trusted advisor in CRM, CX, and AI, recognized by customers and partners alike for its expertise.   

Faye goes beyond solving technology challenges, focusing on unlocking the full potential of software to drive long-term success. Through an innovative, all-inclusive, and cost-effective approach, the company helps organizations select, deploy, integrate, and optimize sales, service, and marketing solutions that not only meet business needs but also fuel growth. Backed by proven expertise, elite partnerships, and a suite of proprietary products, Faye delivers seamless, scalable, and results-driven solutions. Its award-winning model ensures adaptability and excellence, providing support whenever, wherever, and however organizations require. Simply put, Faye makes the world’s best software even better.