2024 Zendesk CS Trends Analysis

the future of immersive cx

The future of immersive cx

CX is continuing to evolve and immersive CX is fast becoming the new standard, redefining how companies engage with their customers.

  • Immersive CX represents a significant shift to more fluid, natural, and uninterrupted interactions
  • Consumers expect brands to meet them where they are, and under their terms through seamless and engaging interactions that keep them in the moment
  • Immersive CX is fueled by 5 tangible trends defining the next evolution of great experiences. Leading brands are already embracing them.
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